Kho Kho Federation of India (KKFI), the national governing body for Kho-Kho in India announced the onboarding of Indian superstar Salman Khan as the brand ambassador to promote the inaugural edition of the Kho Kho World Cup, set to take place in New Delhi between 13th to January 19^th January, 2025. The announcement was made during a media gathering at the National Players Training Camp, attended by KKFI President Sudhanshu Mittal, KKFI General Secretary MS Tyagi along with the Indian Men's and Women's players and coaches.

Bollywood actor Salman, expressed his excitement for the first-ever Kho Kho World Cup, recalling his history with the sport. The mega star praised the initiative to host the World Cup in the nation's capital and said he is thrilled to see the sport spreading across the world.

 "I am proud to be associated with the first-ever Kho Kho World Cup 2025!  This is not just a tournament - it's a tribute to India's soil, spirit, and strength. All of us, including me, have played Kho Kho at one point in our lives," Salman Khan said in a message.

"It is a sport with non-stop action and relentless spirit that has already captured the global attention. Let's come together and celebrate the soul of Kho Kho on the global stage," he further added.

The Kho Kho World Cup which has the backing of the Indian Olympic Association (IOA) will see 21 Men's and 20 Women's teams competing in the week-long tournament, seeing participation of 24 nations traveling for the tournament to India. A demo match for both men's and women's team, featuring star players like Pratik Waiker, Aditya Ganpule, Ramji Kashyap, Dilip Khandvi, Suyash Gargate, Gautam M.K., Sachin Bharghava, Vishal, Arun Gunki, Priyanka Ingle, Magai Majhi, Muskaan, Meenu, Chetra B, Nasreen, Reshma Rathore and Nirmala Pandey was also organized.

The tournament is set to be a spectacle with a chance for the fans all around the world to experience the thrill of the sport. The KKFI is also focusing on providing equal opportunities for all players, and hence, have set up an equal platform for both men and women.

KKFI President Sudhanshu Mittal expressed gratitude to Salman and said that his presence will bring more eyeballs to the World Cup. "We express our gratitude to the superstar Salman Khan for lending time from his busy schedule to our beloved mitti ka khel. His passion for the sport is truly inspiring and we are confident that he will bring interest from the entire nation towards the upcoming World Cup. We have left no stones unturned to make the inaugural edition of Kho Kho World Cup a grand success and we cannot wait for the fans to witness what we have in store for them, " said Sudhanshu Mittal.

Photo Above: Renowned Bollywood actor Salman Khan will be the Brand Ambassador of  the inaugural Kho Kho World Cup